A new fully integrated marketing campaign by McKinney Agency for Sherwin Williams paint stores celebrates a world made entirely of color chips. The launch effort consists of three tv commercials, four print ads, online advertising, an iPhone app and an interactive Color Visualizer.
I watch every second of the commercials on TV and saw a few print ads over the weekend. This is phenomenal stuff!
Kind of Screwed is an awesome read about fair use in which Andy Baio, writer of waxy.org, got kicked in the teeth to the tune of $32k for pixelating Miles Davis’s Kind of Blue album cover photograph for his Kind of Bloop project.
…Kind of Bloop [is an] 8-bit tribute to Miles Davis’s Kind of Blue, one of my favorite albums of all-time. I’ve always wondered what chiptune jazz covers would sound like. What would the jazz masters sound like on a Nintendo Entertainment System? Coltrane on a C-64? Mingus on Amiga?
To be honest, it’s sounds crazy but it’s an interesting listen for sure. Kind of Blue is one of my favorite albums. Hearing it in 8-bit form is strange, to say the very very least.